About Subscribe

Vindicia's MarketONE is a Cloud-Based, Machine Learning-enabled platform that addresses the need of any eCommerce merchant. It provides ecommerce merchants the ability to launch or manage a subscription-based business or one time payments, regardless of their business journey phase—Launch, Scale or Lead. MarketONE enables the merchant to support their users end-to-end lifecycle from acquisition, user entitlements and profiling, recurring billing, payment processing (with Subscribe's global footprint through pre-integrated payment processors supporting multiple payment methods),retention (addressing active and passive churn), all while leveraging the platform's Subscription Intelligence (Data analytics, Insights, Dashboards and Reporting) for further Insights.

MarketONE Subscribe provides ecommerce merchants the ability to provides a comprehensive billing and payment solution. It delivers the power, flexibility and speed that you need to win in today's subscription-based economy. It features scalable integrated marketing best practices to support the entire subscription lifecycle allowing you to acquire and retain subscribers and their associated recurring revenue and overcome the drawbacks of traditional billing approaches.


Subscribe components

Subscribe Capabilities

Secure and resilient solution allowing you to comply with international protocols

  • Subscribe vaults customers credit cards ( through HOA/ PMT technologies) allowing you to be compliant and offers advanced techniques to keep credit cards up to date even when account numbers change. The platform is PCI Level I Service Provider compliant and SSAE 18 audited annually, highly scalable solution, EU model clauses, EU/US Privacy Shield. Solution is GDPR compliant and offers 99.99% uptime and availability.
  • Global support—multi-language, multi-currency support and localizations enabling worldwide payments through a multitude of payment methods.

Global payment support

  • Encompassing integration with numerous payment providers——Subscribe is pre-integrated with most payment providers available. It provides support for all widely accepted payment methods such as credit cards, electronic payments, wallets & bank transfers in different countries around the globe. Subscribe offers advanced techniques to keep credit cards up to date even when account numbers change.
  • Fraud management integration for credit card payments—Partnering with CyberSource Fraud Management Essentials, Subscribe mitigates your risk of fraud offering a pre-selected set of rules for common fraud occurrences and an option to purchase a more extensive customized solution.
  • Chargeback management add-on service—Vindicia ChargeGuard solution offered as an add-on service designed to represent merchants in disputed credit card transaction by proving the legitimacy of the original transaction.

Subscription intelligence driven billing platform

  • Business agility:
    • Subscribe lets you define your offering easily and intuitively, supporting flexible plans including free trials, gifting, tokens, and season sets.
    • Flexible discount campaigns—Subscribe lets you offer monetary and time discounts, coupon driven campaigns, virtual currency grants and free trial periods. Discounts can be applied for one -time purchases or as part of a recurring subscription.​
  • Intelligent billing platform – increasing customer retention:
    • Different customer models offered— Subscribe enables you to offer family plans for parents and children or Standalone options, ability to have multiple subscriptions per customer, ability to share payment methods in the family while registering the purchase owner.
    • Full subscription lifecycle—Subscribe lets you provide your offering to your customers as you see fit from future activation/cancellation, subscription with an unknown starting date with activation when needed, billing when goods are shipped, full support of upgrades/downgrades of products, ability to change subscription mid-cycle with pro-ration calculations, early termination fees for breaking commitments, rate plans according to usage or consumption, offset billing date from service date, and an option to pause and resume the subscription while keeping touch with the customer.​ You can control the eligibility and entitlement of your customers for defined discount campaigns.
    • Comprehensive billing and retention techniques—Subscribe supports recurring subscriptions and one time charges. Improve retention with Machine Learning based billing retry mechanisms, use smart decision rules to support several payment processors and route transactions optimally. Through partnerships with leading vendors, Subscribe provides Sales Tax & fraud check support. Subscribe can also provide usage billing using rate plans.
    • Financial Reporting—Subscribe supports financial activities such as refunds, credits, invoice write-offs, reconciliation, revenue recognition and full data as to current and future projected revenue and transactions.​ It also lets you send invoices based on your own templates.
    • Keep your customers in the know—Subscribe supports customer notifications using your templates for different billing events such as when first subscribed, before billing, in case of failure, or when successfully billed.​
    • Receive business data insight and subscription Intelligence—Learn about your offering performance and receive insight into available opportunities from Subscribe Insights reports and Dashboard.

Open Platform – enabling quick Integration within a merchant ecosystem

  • Connectivity with merchant systems—Integrate your system with Subscribe via RESTful API calls. Listen for updates via Push Notifications (webhooks). Receive updates as to commerce performance through scheduled Subscribe Reports delivered directly to you.​
  • Monitor business performance—use Subscribe Portal to view the whole picture using the Dashboard and Subscribe reports.

Subscribe Merchant Portal and Subscribe API

Vindicia offers an integrated, on-demand billing and fraud management solution for online merchants through its Subscribe services. Merchants can employ and access Subscribe in one or both of the following ways, depending on their needs:

  • Subscribe API: An encompassing integration method based on RESTful Open API methods. The Subscribe API allows access to the full generic feature set as well as a solution for custom Merchant interfaces.
  • Subscribe Portal: A merchant-friendly, intuitive web-based interface that allows you to manage and customize your subscription catalog and billing integration in a safe and secure manner as well as access subscription business data and insight.
    Warning: Data entered through the Subscribe Portal will not automatically sync to your own systems rather it must be integrated through your Subscribe API implementation and Push Notification listener. Ensure that the Subscribe Portal data does not bypass your API implementation.